I recently had the opportunity to attend my high school reunion; a rare and, as it turned out, a delightful chance to reconnect with people who, by and large, haven’t seen each other in decades. Some of you might grimace at the thought (was your high school experience really that bad?) or fondly recall those formative, hormone-infused years. From my view, I couldn’t help but think about how this cross-section of classmates was either tracking with today’s social media world, or skimming the social surfaces like so many CEOs (still) pondering whether there is any ROI to be had in …
